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Swiss Pleasure unveil the music video for '2009' - an intense and dreamlike visual counterpart to their dreamy indie pop track...

Known for their eclectic blend of indie rock, dream pop, and post-punk, the Berlin-based trio brings their restless energy to life through striking cinematography and mystical melodies

Alea’s nervous, urgent vocal delivery contrasts with Claire’s ethereal, Cocteau Twins-inspired harmonies, a dynamic that the video translates into sharp juxtapositions between light and shadow, motion and stillness. The video plays with fragmented imagery, reflecting the emotional contradictions at the heart of 2009—a song about masking feelings of exclusion with contempt, feigning superiority while battling inner turmoil. With a raw yet deliberately stylised aesthetic, the visuals amplify the song’s themes, turning its anxious pulse into an immersive viewing experience.




Shot in dimly lit urban spaces, the video mirrors the isolation and longing embedded in the track’s lyrics. Alea’s jagged guitar riffs cut through the atmosphere like restless thoughts in the night, while Agathe’s driving drums create a mounting tension that the visuals embrace—flashing neon hues against murky backdrops, fast-paced edits juxtaposed with moments of eerie stillness. Swiss Pleasure’s DIY ethos shines through, as the band plays with contrasts between grit and dreamlike beauty, capturing the inescapable feeling of watching others move forward while standing still.


Perfecting their visuals, the new music video adds visual depth to the body of work, exploring energetic yet reflective narratives: The lyricism looks at the emotional defense mechanism of adopting contempt to cope with feelings of exclusion. Alea’s nervous and energetic lead vocals contrast with Claire’s haunting, dreamy backing vocals, creating a compelling tension. Agathe’s drums, inspired by Fontaines D.C.’s "in ár gcroíthe go deo," drive the track with a sense of urgency, while Alea’s guitar and Claire’s bass provide an excellent foundation.


Press & Cover Photo Credit: Theodora Gkoutsampasouli
Press & Cover Photo Credit: Theodora Gkoutsampasouli

The release of the 2009 video marks an important moment for Swiss Pleasure, following the release of their debut EP Heliotropia, which was released in August 2024. As Swiss Pleasure continues to carve out their space in the indie music landscape, 2009 stands as a defining statement—both sonically and visually—showcasing their ability to turn emotional conflict into an unforgettable artistic experience.


"'2009' is a song about adopting contempt as a coping mechanism against feeling left out," the band explains. "It invites listeners to reflect on their own feelings of hurt and anger."  SWISS PLEASURE

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